Why should you use Magento for your e-commerce store?

Each day, people shop online more and more, resulting in more and more businesses looking forward to having websites to advertise their products and services. Fortunately, you can build a customer-friendly eCommerce website by utilizing various eCommerce structures.

Magento is one of the most popular eCommerce platforms currently used for eCommerce web development.

• There are currently 212,361 live Magento websites; 543,196 sites traditionally used Magento.
• Magento is used by more than 270,000 stores.
• About 1.2% of the Internet’s websites are powered by Magento.

What is Magento?

The Magento e-commerce application is an open-source PHP-based program that gives online businesses a powerful, flexible, and quite scalable shopping cart. Although Magento is often referred to as a content management system (CMS), it is actually more than just a CMS. As a result of its functionality, flexibility, scalability, and potential to work with a wide variety of business processes, Magento is more along the lines of an e-commerce content management framework or e-commerce platform.

The web APIs allow our developers to create almost any type of software or Magento integration that you could imagine on top of Magento, including mobile apps for buying and showrooming, CRMs, ERPs, and interactive widgets.

Originating from Varien Inc Magento was first released on 31st of March 2008 and later acquired by using eBay and Permira, before being obtained by Adobe Inc. its current owner. In 2018 Adobe acquired Magento. Over 584,000 Magento websites are in existence today around the world, making it one of the top three e-commerce platforms on the planet. Several global brands like Christian Louboutin, Ford, and Nescafe Nespresso use Magento as their e-commerce platform.

8 Reasons to prefer Magento for building an online store.

1. Developing an affordable website

Affordable e-commerce improvement tools are vital for each business when choosing a platform for enhancing its e-commerce. Magento is the best choice if you are looking for agile eCommerce development solutions.

Cloud web hosting makes Magento’s website development cost-effective because it reduces the need for ongoing maintenance. Moreover, your web app development cost will depend on how many features and functionalities you plan to combine.

2. Managing multiple e-stores

It may be the best idea to integrate several online store options with the e-Commerce website to benefit more clients’ reach; Magento may easily handle this job.

The Magento e-Commerce platform is normally used to allow you to manage multiple stores at the same time, which makes it easy to build and control an online store from a dashboard. You can expand an eCommerce web app really fast and efficiently with this functionality.

3. Strong community support

A wider network of Magneto professionals includes e-commerce developers, content writers, project managers, and more. Having this community on hand particularly helps developers resolve issues and avoid mistakes.

The Magento community boasts over 360,000 forum members, and they typically provide the right hints and solutions for a given situation. You can grow the leading e-Commerce app by hiring Magento developers for rent.

4. A platform that is free to use

Magento is an eCommerce platform that can be used by commercial entities for customizing websites. The free version of Magneto requires you to download it to your device. Magento eCommerce development services are required to use Magneto properly for improving eCommerce. These services will enable you to create an impactful website.

5. Outstanding performance

The Magento performance is one of the best as it reduces the time it takes to load pages and makes other statistical calculations possible. It includes over one thousand extensions, which are usually used for personalization. For an e-commerce website that needs to be distinct from others, you can select the Add New Customizations option.

6. Various payment options

Multi-fee options are typically part of eCommerce sites in order to improve client satisfaction rates since they allow consumers to make payments by choosing their preferred payment option.

Magento offers most of the popular payment methods including PayPal, Google Checkout, Amazon Payments, PayPal, Authorize.net, and cash-on-delivery. It allows you to provide diverse payment methods for your online store in a hassle-free manner.

7. Platform with a strong SEO friendly

With Magento, you have access to a large number of SEO-friendly features, including sitemaps, SEO-friendly URL structures, positioning layer, etc. A simple and agile way to rank your website is to use extensions and plugins integrated with your website. In addition, it makes your website more user-friendly and more likely to be indexed by search engines.

8. Integrate easily with other software

It is easier to integrate 3rd-party offerings with the Magento eCommerce platform. Further, many integrated Google tools are available on this eCommerce platform, including Google checkout, Google analytics, and Google base, which mainly raise website performance overall.

Examples of Magento development

There are many Magento examples but some well-known and effective examples are mentioned below:

• Coca-cola
• Ford
• Fox connect(fox entertainment)

Pros of Magento development

• It is a very flexible platform for e-commerce.
• Many unique and best features are there which are lacking in other platforms.
• Magento users’ community is very large.
• Its development is totally mobile-friendly.
• Scalability is one of its strengths.

Cons of Magento development

• Magento is a little expensive platform.
• Hard to find skillful developers.
• It is a very time-consuming platform.
• There is a limit to hosting Magento.
• Less product support compared to other platforms.

Wrapping-up

The Magento eCommerce platform is used by small, medium, and large businesses to launch and manage their online stores. If you want to customize your web store and keep up with the competition, Magento is a great option for you.

Choose an eCommerce platform that fits your preferences and your budget, whether you have an online store or plan to start one. In comparison to other systems such as Shopify, WooCommerce, and so on, Magento may be the best choice because it has multiple features and functionalities.